YouTube RPM Calculator

Calculate YouTube RPM, revenue per 1,000 views, estimated creator earnings, ad RPM, total RPM, CPM comparison, sponsorship income, affiliate income, product income, net earnings, and after-tax creator revenue.

Calculate YouTube RPM

YouTube RPM = creator revenue ÷ total views × 1,000
Your result will appear here.

How the YouTube RPM calculator works

RPM:
The calculator divides creator revenue by total views, then multiplies by 1,000.

Revenue sources:
It can include ad revenue, sponsorships, affiliate income, memberships, Super Chats, and product income.

Net earnings:
The calculator also estimates net RPM and after-tax RPM by subtracting expenses and estimated taxes.

Why use a YouTube RPM calculator?

A YouTube RPM calculator helps creators understand how much revenue their channel earns per 1,000 views.

It is useful for YouTube monetization reports, creator income planning, sponsorship pricing, media kits, and comparing content by revenue efficiency.

YouTube RPM formulas

Common YouTube RPM formulas include:

YouTube RPM = Total Creator Revenue ÷ Total Views × 1,000

YouTube RPM calculator tips

Frequently asked questions

What is YouTube RPM?

YouTube RPM is estimated creator revenue per 1,000 total views. It can include ad revenue and other YouTube-related revenue depending on how you calculate it.

How do you calculate YouTube RPM?

Divide total creator revenue by total views, then multiply by 1,000. For example, $4,500 from 500,000 views equals a $9 RPM.

What is the difference between RPM and CPM?

RPM estimates creator revenue per 1,000 total views. CPM estimates ad value per 1,000 monetized views or ad impressions.

Why is RPM lower than CPM?

RPM is usually lower because it uses total views, includes views that may not show ads, and reflects creator revenue rather than advertiser cost.