Average Order Value Calculator

Calculate average order value, total revenue, number of orders, profit per order, customer value, and target AOV. Use this calculator to understand how much customers spend per order.

Calculate Average Order Value

Average Order Value = Total Revenue ÷ Number of Orders.
Your result will appear here.

How the average order value calculator works

Average order value:
Enter total revenue and number of orders to calculate AOV.

Revenue from AOV:
Enter known AOV and orders to estimate total revenue.

Orders needed:
Enter target revenue and AOV to estimate how many orders are needed.

Target AOV increase:
Compare current AOV with a target AOV to estimate the increase needed.

Why use an AOV calculator?

An average order value calculator helps ecommerce stores, service businesses, and sales teams understand customer spending patterns.

It can help with pricing, upsells, bundles, shipping thresholds, advertising decisions, and revenue planning.

What your result means

Your result shows average order value, revenue, orders needed, profit per order, order margin, customer value, and target AOV increase. A higher AOV means each order brings in more revenue on average.

Average order value calculator formulas

Frequently asked questions

What is average order value?

Average order value, or AOV, is the average amount of revenue earned from each order.

How do you calculate AOV?

Divide total revenue by the number of orders.

Why is AOV important?

AOV helps measure how much customers spend per order and can guide pricing, bundles, upsells, and revenue goals.

Is AOV the same as profit per order?

No. AOV measures revenue per order. Profit per order subtracts the cost per order from the average order value.